Real Estate Investing: It’s Not Location, Location, Location; It’s Situation, Situation, Situation
Everyone hasallheededthe real estate axiom: location, location, location. For investors it is really situation, situation, situation. Situation is the mixtureof:
- proper timing
- ideal area
- the bestcapabilities
There’s an example in every town: a decent commercial building on a busy street corner with easy access and good parking. It’s a decent building but it’s usually vacant. If a new business moves in, it’s gone within a year. Down the street was a multiple business property, includinga specialty bakery. Location couldn’t carry the bakery. Next, a neighborhood diner moved in.The diner does well since the owner picked a good location and facilitated the accomidations correctly. That’s the right situation.
In multifamily investing, situation is the combination of:
- the right location: Are you entrustingin
the pathof progress
or
declining neighborhoods?
- proper timing: Are you investing in marketsin:
recovery… expansion
or
contraction… recession
- abilities: Do you have:
adequatetactics… abilities; a professional team; economicassets
or
insufficientskills … experience; a go-it-alone plan; no financial reserves